Notion Software

Global Brand Campaign

To shift Notion's perception from an individual tool to a team and work tool, we crafted an emotionally resonant brand campaign, "For Your Life's Work." Notion's mission is to make software toolmaking accessible to everyone, offering the flexibility to tackle anything from raising a child to launching a startup. This campaign, their first international effort, reinforced Notion's relevance in both personal and professional spheres, solidifying their position among growing tech companies.

1.5 billion impressions globally (San Francisco, New York, Toronto, London, Paris, Dublin, Seoul and Japan.). Won award for OOH campaign of the year at the Drum Awards 2022

Full case studies and videos here.